Real curators.
Public verdicts.

You submit your track, choose accurate genre tags, and pick how many curators you want to reach. Your tags determine which eligible independent curators receive it, so choosing the wrong genres can send the track to unsuitable curators and lead to a decline for poor genre fit. Each curator listens, decides, and writes real feedback explaining exactly what they thought. If they're adding it to a playlist, you'll see which one. If they're passing, you'll know why. No guessing, no black hole.

Broadly, artists submit music and curators review it. The difference is in how tightly we want the process controlled.

We match tracks based on genre fit, require real written feedback, and track follow-through when a curator says yes. The goal is to keep the network smaller, cleaner, and more accountable than a wide-open marketplace.

Yes - and honestly, this is when it matters most. Upload your audio file before it's live on Spotify, fill in a release date, and curators can review, decide, and commit to a placement ahead of your release. That means the moment your track goes live, it's already in playlists - not waiting in a queue while the window closes. The Spotify algorithm pays close attention to what happens in the first days of a release. Getting placements lined up in advance is one of the few real levers you have to influence that.

Shared is the one you want: we checked Spotify and confirmed your track is actually in the curator's playlist. It stays there for the hold time the curator set, and we keep checking it is still in place. Declined means the curator passed, with their written reasons attached. Approved is a step before Shared and only shows up for tracks submitted before release: the curator said yes and committed to adding your song on release day, and the review moves to Shared once the track is live and we confirm the placement. If your track was already out when you submitted, curators have to add it to accept it, so their reviews go straight to Shared and Approved stays empty.

Every curator in our network applied and went through a manual review before receiving a single submission. We check their playlists, their follower engagement, and how actively they operate. The overwhelming majority of applicants don't make it in. The ones who do are real people, running real playlists, with real listeners. There are no bots here - not in the curatorial process, not in the placements, not anywhere. If a curator doesn't deliver a genuine, thoughtful review, their submission cost is refunded to your account. We have a direct financial incentive to keep the network clean, and we do.

Every curator who receives your track - whether they add it or pass - has to write you a proper response explaining their decision. Not a star rating. Not a checkbox. Words. That means even campaigns that don't result in placements come back with real intelligence: what landed, what didn't, what genre pockets responded best. Most artists find the feedback alone worth the campaign cost. It's the kind of direct, unfiltered industry perspective that's otherwise impossible to get.

Yes. Every placement comes from a real person making a real editorial decision. There is no artificial streaming, no bot traffic, no fake saves - the things that actually get accounts flagged. What we generate is the same kind of organic signal Spotify expects from legitimate playlist activity: real listeners, real engagement, clean data. Your artist profile stays healthy. That's non-negotiable for us.

Spotify's algorithmic playlists - Discover Weekly, Release Radar, Radio - don't activate in a vacuum. They need seed data: save rates, listen-through rates, repeat plays, and a clear picture of who your listener actually is. When your track lands in the right playlists, it gets in front of people who genuinely fit your sound. The saves and completions they generate tell the algorithm exactly who to serve you to next. Real placement in genre-relevant playlists is one of the most direct ways to build that signal - which is precisely why the quality of curators matters more than the quantity.

That submission gets refunded to your account balance - automatically. Every review is assessed for quality. A one-liner that says "not for me" doesn't cut it. We require genuine, substantive feedback, and curators who can't deliver that don't stay in the network. Your budget only ever goes toward curators who are doing their job.

You could. You'd spend weeks identifying curators, hunting down contact info, writing individual pitches, and chasing responses - most of which you'd never get. And you'd have no way of knowing whether the playlists are legitimate, whether the followers are real, or whether anyone actually listened. Intonality gives you access to a screened network, routes your track according to the genres you select, and records every response. The value isn't just reach - it's reach you can verify, with written proof of what happened.